{"id":2333,"date":"2021-05-28T09:15:02","date_gmt":"2021-05-28T09:15:02","guid":{"rendered":"https:\/\/trendygital.com\/?p=2333"},"modified":"2021-06-20T16:20:58","modified_gmt":"2021-06-20T16:20:58","slug":"marketing-strategy-trends-in-2021-2022","status":"publish","type":"post","link":"https:\/\/trendygital.com\/en\/marketing-strategy-trends-in-2021-2022\/","title":{"rendered":"MARKETING STRATEGY TRENDS IN 2021-2022"},"content":{"rendered":"<p style=\"color: #2f5496;\"><strong>In 2021, new consumer behavior is defined by 5 key criteria :<\/strong><\/p>\n<p style=\"color: #960066;\"><strong>In 2021 and 2022, brands and companies will be able to differentiate themselves, gain loyalty, conquer and increase the frequency of purchases through recurrence thanks to the priorities of Digital Marketing.<\/strong><\/p>\n<p>They will have to demonstrate their<span style=\"color: #2f5496;\"> capacity for precision Marketing to install a true Omnichannel proximity relationship<\/span>\u00a0that contributes to more engagement and better growth.<\/p>\n<ul>\n<li>Their motivation<br \/>\n<img loading=\"lazy\" class=\" wp-image-6249 alignright\" src=\"https:\/\/trendygital.com\/wp-content\/uploads\/2021\/05\/digital-marketing-trendygital.png\" alt=\"digital marketing trendygital\" width=\"375\" height=\"265\" srcset=\"https:\/\/trendygital.com\/wp-content\/uploads\/2021\/05\/digital-marketing-trendygital.png 459w, https:\/\/trendygital.com\/wp-content\/uploads\/2021\/05\/digital-marketing-trendygital-300x212.png 300w\" sizes=\"(max-width: 375px) 100vw, 375px\" \/><\/li>\n<li>Their attention<\/li>\n<li>Their connectivity<\/li>\n<li>What they watch<\/li>\n<li>Their portfolio<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"color: #960066;\"><strong>Brands seek to gain the attention of consumers who are increasingly in demand: :<\/strong><\/p>\n<p>Now brands are looking to gain the attention of consumers who are more and more coveted to drive their Marketing departments to use levers that create engagement and business, while being guided by data, (valuable user data).<\/p>\n<p style=\"color: #2f5496;\"><strong>Companies will have to refocus on their digital and Marketing transformations:<\/strong><\/p>\n<p>Customers have more and more constantly changing uses. So whether in terms of eCommerce, technology or organization, brands and companies will have to be more and more\u00a0<span style=\"color: #2f5496;\"><strong>User centric*<\/strong><\/span> to adapt to their customers whatever it costs and to focus on their needs which continue to evolve.<\/p>\n<p><strong><span style=\"color: #960066;\">User centric<\/span><\/strong> = <span style=\"color: #215496;\">Design centered on the user or customer who visits your site or store.<\/span><\/p>\n<p><span style=\"color: #960066;\"><strong>Do not hesitate to contact us if you have any questions.<\/strong><\/span><\/p>\n<ul>\n<li>By phone at\u00a0<span style=\"color: #2f5496;\"><strong>07.50.57.21.48<\/strong><\/span> aux horaire d&#8217;ouverture<\/li>\n<li>Or by e-mail <a href=\"mailto:contact@trendygital.com\">contact@trendygital.com<\/a><\/li>\n<\/ul>\n<p><strong><span style=\"color: #215496;\">Opening hours :<\/span><\/strong> Monday to Saturday from 10 a.m. to 6 p.m., except Wednesday from 10 a.m. to 11 a.m. and from 5 p.m. to 6 p.m.<\/p>\n<p><span style=\"color: #2f5496;\"><span style=\"color: #000000;\">See you soon on Trendygital to develop your targeted Marketing strategy !<\/span><\/span><\/p>\n<p><a href=\"https:\/\/trendygital.com\/en\/simulation\/evaluate-my-budget\/\"><img loading=\"lazy\" class=\"alignnone wp-image-6100\" src=\"https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital.png\" alt=\"Logo Agence de Publicite\u0301 Trendygital\" width=\"195\" height=\"94\" srcset=\"https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital.png 1855w, https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital-300x145.png 300w, https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital-1024x494.png 1024w, https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital-768x371.png 768w, https:\/\/trendygital.com\/wp-content\/uploads\/2018\/12\/Logo-Agence-de-Publicite\u0301-FondBlanc-1855x895-Trendygital-1536x741.png 1536w\" sizes=\"(max-width: 195px) 100vw, 195px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2021-2022, brands and companies will have to differentiate themselves, build loyalty and increase the frequency of purchases through recurrence thanks to a targeted Digital Marketing strategy.<\/p>\n","protected":false},"author":18,"featured_media":6247,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[32],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.2 (Yoast SEO v18.4.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TENDANCES STRAT\u00c9GIE 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